Stop Passive Churn.
Recover Failed Payments.
3 ready-to-send emails to recover failed payments and win back lost revenue. No signup required.
How it works
When a subscription payment fails, your customer didn't choose to leave — their card just declined. Sending a short series of reminder emails gives them a chance to fix it before their account lapses. This technique is called dunning — and it's one of the most reliable ways to recover revenue without any sales effort. The three templates below cover the most critical moments in that window.
To add these in Stripe: go to Settings → Billing → Automatic collection and paste each email into the corresponding reminder slot.
Email 1: Friendly Heads-Up
Trigger: Immediate failure. Goal: Inform, not accuse.Email 2: Urgent Reminder
Trigger: Attempt #2 fails. Goal: Increase urgency and state consequence of non-payment.Email 3: Final Notice / Cancellation
Trigger: Final attempt fails. Goal: Confirm cancellation and provide easy reactivation path.Why do customers cancel?
Most revenue walks out voluntarily. Keep Roots shows the right save offer at the exact moment customers cancel.